The Annual Report from the Internet Watch Foundation (IWF) highlights the growing risk of children falling victim to internet predators, with young girls (11-13 years old) currently standing as the most vulnerable group. The criminals are known to groom, bully and coerce children into filming their own sexual abuse via internet-enabled devices, often from within the child’s own bedroom in the family home. The images and videos can then be shared widely online. In response to their findings, the IWF has launched a campaign, backed both by Microsoft and the Home Office, to empower girls through social channels such as Snapchat, Instagram, TikTok and YouTube; as well as to arm parents against the risks posed by internet predators, preparing them with knowledge and information on how they can protect their child(ren) online. As part of the Home Truths campaign aimed at parents, a televised advert will depict a queue of adult sexual predators lining up outside a house before making their way upstairs and into a child’s bedroom, with the child’s parents remaining oblivious to the ‘open door’ to abuse in their home.
The campaign urges parents to T.A.L.K to their children about online threats:
Talk to your child about online sexual abuse. Start the conversation – and listen to their concerns.
Agree ground rules about the way your family uses technology.
Learn about the platforms and apps your child loves. Take an interest in their online life.
Know how to use tools, apps and settings that can help keep your child safe online.
Discuss and agree on privacy settings for the platforms and apps your child uses, and on more general settings for the family.